Syrup retail pricing
Price every size in your line from the bulk value of the syrup and what each container costs to fill, with markup and margin side by side.
01 · Inputs
Enter the bulk price, your markup, and the per-container costs. The table below prices every size at once.
Bulk syrup priced
What the syrup is worth to you in bulk: what a buyer would pay, or what it costs you to make.
Retail price ÷ cost. 2 doubles your cost: a 100% markup and a 50% margin.
Same for every size.
Your time to heat, fill, cap, and label one container, at your hourly rate.
Jug or bottle for this size. Enter the others in the table below.
03How this is calculated
Syrup cost per container is the bulk price per gallon times the container size over 128 fluid ounces. The container, cap and label, and labor are added to get the cost of one container on the shelf, and the markup multiplies that cost to give the retail price.
Markup and margin describe the same profit two ways. Markup is profit divided by cost; margin is profit divided by the selling price. A 2× markup on cost is a 100% markup and a 50% margin; 1.5× is a 50% markup and a 33% margin.
Metric sizes are converted at 29.57 mL per US fluid ounce. A price per pound is converted to a price per gallon at the weight of a gallon of syrup at the density you choose, from the National Bureau of Standards tables for sugar solutions: about 11.03 lb at 66.0 °Brix and 11.07 lb at 66.9.
Sources
- Weights per United States Gallon and Weights per Cubic Foot of Sugar SolutionsSnyder, C.F., Hammond, L.D. (1946). National Bureau of Standards Circular C457Table 1, pp. 3–34: true specific gravity 20 °C/20 °C and pounds per US gallon in air at 20 °C, by tenth degree Brix; Table 2 for water
See what each container really earns
Sapline records retail sales by lot, channel, and price, and tracks costs per gallon, so you can see what each size earns once the season’s costs are in.
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